Montra Electric e-3Ws To Become Affordable In Amritsar Under Housing Ministry’s RAAHI Scheme

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Montra Electric, the electric vehicle brand of the Murugappa Group has been selected as one of the OEMs under the Rejuvenation of Auto-rickshaws in Amritsar through Holistic Intervention (RAAHI) project. The project is part of the City Investments to Innovate, Integrate and Sustain (CITIIS) programme under the Ministry of Housing and Urban Development.

Launched in 2019, the RAAHI scheme aims to replace over 12,000 old diesel three-wheelers. All the recipients are carefully selected and reviewed by the Amritsar Smart City team, who are entitled to a subsidy of Rs 140,000.

If the customer chooses to purchase the Montra Electric Super Auto outright, the full subsidy will be deposited into their account. This subsidy is in addition to the FAME discounts. Women drivers also receive a 90% subsidy on pink electric autos, and their families are eligible for skill development courses from NSDC.

KK Paul, MD, TI Clean Mobility (TICMPL) said, “We are thrilled to participate in the RAAHI Project as an OEM partner. We eagerly anticipate supplying our advanced electric 3-wheelers to beneficiaries as part of this initiative. Recognising the pivotal role of 3-wheelers in last-mile transportation, Montra Electric is committed to enhancing last-mile mobility through innovative design and performance.”

The RAAHI project is centered on lowering city air pollution levels and is an integral aspect of City Investments to Innovate, Integrate, and Sustain (CITIIIS). This initiative comprises 6 interconnected elements: numerous electric vehicle charging stations, bolstering the 3-wheeler industry, creating livelihood opportunities, enhancing pedestrian safety, improving first and last-mile connectivity, and promoting cleaner air quality.

To be eligible for the benefits offered by the RAAHI program, potential drivers must be members of the Amritsar Auto-Rickshaw Drivers Cooperative Society. They need to possess either an Aadhaar card or a voter card, as well as the registration certificate for their previous auto, a valid driving license, and a membership slip from the society.

TI Clean Mobility, a subsidiary of Tube Investments of India (a Murugappa Group Company), aims to disrupt the last-mile transportation with the Montra Super Auto. It comes with a 10 kWh battery pack, claimed range of 203km (ARAI Certified), peak torque of 60 Nm, and a top speed of 55kmph. The vehicle introduces industry-first multi-drive modes for enhanced fuel efficiency and a Park Assist Mode for seamless manoeuvring in city traffic.

The Montra Electric 3W features a double fork front suspension, a car-like driver seat, and ample cushioning. It provides ample space for both driver and passenger, including a large boot space for luggage. Equipped with advanced telematics and apps in English and vernacular languages for both drivers and commuters, ownership is made easy with digital financing, 24×7 roadside assistance, a 2-year extended warranty option, and a 3-year AMC plan.

Source: The Financial Express

28 Mar 2024